Interview: Kelsey Mellard, Part 1 – The Road to CEO
Part 1: The Road to CEO Kelsey Mellard is Crossover’s newest Board member, and the CEO of San Francisco-based Sitka, a telehealth platform that connects specialists to primary care providers in a simple and collaborative way. A self-confessed healthcare nerd—rooted in dinner table conversations growing up with two academic medical parents—she has seen
Interview: Courtney McLeod – The Power of Storytelling
Courtney joined Crossover to lead its communication efforts, both externally for consumers, clients, and the media, and internally for our fast-growing team. Her career has taken her to both the client and agency sides of healthcare, and her personal mission is to ensure that through the right stories, the unique difference of Crossover is understood, [&hell
Interview: Joel Haugen (Part 2) – Our product IS our care model
In Part 1, we learned about Joels background experiences. In Part 2, Joel speaks in more depth about his responsibilities as Chief Product Officer, his plans for the Crossover product line, his view on how the company is evolving and his role in helping it on this journey. And he concludes with a surprising passion, […]
Interview: Joel Haugen (Part 1) – Around the World and Back Again (to MN)
Joel recently began his journey at Crossover, joining us in the newly-created position of Chief Product Officer. He spent many years within the UnitedHealth Group, in particular with OptumInsight, and brings deep knowledge of health infrastructure, product and design experience with a specific focus on payer and provider environments. In this first interview
Back to Back To Campus
Back to Back To Campus Despite the significant progress over the last 6 months, the U.S seems to be re-tracing the hard fought gains against the pandemic. What was once considered a late summer / early fall return to campus, has just become alot more complex as we deal with the delta variant, ongoing policy […]
Clarity through Contrast: The Crossover Couplet
In the race to meet rapidly evolving care needs, there has been a Cambrian explosion of innovation in the digital health and virtual care* space. Both in practical application and in theory for some, these advancements are designed to create more access, lower costs, simplify complex workflows, and address niche market needs. As welcome as […]
Commercial Advantage: A New Tune in Payment Composition
We have been working with Oliver Wyman to articulate the value proposition for ASOs to become financial sponsor of Commercial Advantage benefit plans. This blog post articulates the evolution of our thinking as well as the opportunity to meet the needs of ASO’s wanting to partner with a national value based medical group accountable for […]
The Great Consolidation, Part 4: Trust as the currency of future health
The Great Consolidation series has focused on the coming market shakeout in the employer health services space. The ever-growing flood of companies and consortia promising or positioning to be “Full Stack” Primary Health solutions will increase in the short term (6-12 months), but inevitably consolidate over the mid term (18-36 months). Part 1 described
The Great Consolidation, Part 3: The Three Organizing Categories for Employer Health Services
The Great Consolidation series is an attempt to articulate my views on how the exploding numbers of digital health apps, as well as growing number of companies claiming to be Full Stack health platforms, will begin to coalesce around a few leaders. My particular focus remains on the Employer Health space, but the trend applies […]
The Great Consolidation, Part 2: The Four Pillars of Full Stack Care
In Part 1 of this series, I described the impending “Great Consolidation” in the Digital Health and Employer Health space using the past history of the platform wars that we saw with the desktop computer, mobile phones, and electronic health records to demonstrate that an ecosystem of 1,000’s of solutions is simply not sustainable. The [&he